NPR, CBS, and New York Times featured author, Veteran SXSW speaker, and IBM Futurist who inspires companies in data-rich industries to leverage technology and data to drive customer loyalty, advocacy, and profitability.

Evan Carroll is the author of two technology books and has appeared in major news outlets including The New York Times, CBS Sunday Morning, NPR’s Fresh Air, The Atlantic, and Popular Science.

Evan’s career spans roles in user experience, marketing, and product management for leading agencies and technology companies, including IBM, Ketchum, and ChannelAdvisor. As a keynote speaker and trainer, Evan inspires companies to improve customer loyalty, advocacy and ultimately the bottom line.




My Biggest Strength is My Biggest Weakness

We all have a unique gift of perspective. After many hours of introspection, I’ve identified and embraced mine. I [...]


What Apple’s Latest Move Can Teach Us About Customer Experience

Last week Apple unveiled its new iPhone 7 to mixed reviews. Much of the conversation isn’t about what Apple [...]


How To Ignore The Truth

Today I’m starting a new series of posts. My intent is to share some of my deepest thoughts with [...]


Reflections At 30

I wrote this a few days ago in preparation for my 30th birthday. Deep honesty follows. Consider yourself warned. [...]


Real-Time Response: Creating Customer Experience Magic

Peter Drucker famously said, “what gets measured, gets managed.” Allow us to offer a corollary, “what gets measured in [...]


Increase Your Bottom Line by Increasing Your Bottom Line

Yesterday I was copied on an email that immediately put me in a bad mood. The email wasn’t addressed to me directly, [...]